Sunday, 19 April 2009

Youtube still dominates the market for online video

According to the latest Nielsen Online survey (VideoCensus) video on the habits of Internet users in March, Youtube still dominates the market, both in terms of video views and in terms of unique users.

See detail statistics below

Brand positioning by total video views

1. Youtube (5,479,609)
2. Hulu (348,520)
3. Yahoo! (231.795)
4. Fox Interactive Media (207.528)
5. Nickelodeon Kids and Family Network (196.160)
6. ABC.com (176.931)
7. MSN / Windows Live (168.907)
8. Turner Sports and Entertainment Digital Network (137621)
9. MTV Networks Music (123.888)
10. CNN Digital Network (103.453)


Positioning of brands by unique users

1. YouTube (89.407)
2. Yahoo! (24.761)
3. Fox Interactive Media (14.719)
4. MSN / Windows Live (12.076)
5. CNN Digital Network (9.021)
6. Hulu (8.865)
7. ABC.com (6.881)
8. Nickelodeon Kids and Family (6.391)
9. MTV Networks Music (6.337)
10. Turner Sports and Entertainment (5.822)

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